Merchandising

Data CollectionIn a highly competitive environment, speed to market can have a significant impact on sales. CROSSMARK has a speed to market solution to provide suppliers, manufacturers and retailers unparalleled execution within 95% of all retailers in Australia and New Zealand. Providing effective retail service means factoring in geography, seasonality, retailer, category and trade channels to arrive at the right solution, delivered at the right time. CROSSMARK provides a variety of merchandising solutions and formats. We can even assemble a customised retail solution based on store-level performance metrics and/or by specific client-defined parameters.

CROSSMARK provides retail solutions to multiple channels, including grocery, mass, pharmacy, convenience, discount department stores, consumer electronics, telecommunications and hardware. Some of our merchandising services that can be customised for your needs include:

  • Point-of-sale distribution and placement
  • Planogram execution
  • New line speed-to-shelf
  • Shelf merchandising
  • Distribution audits
  • Product rotation
  • Display set-up
  • Promotional pre-sells and compliance
  • Coverage extension
  • Surge activity