We don't just
embrace technology,
we develop it
Combining advanced technology with real-time data to deliver smarter decisions, stronger execution, and sales growth.
Data & technology
We have a history of being the innovators of our industry
We have a history of being the innovators of our industry, fuelled by a client-centric culture and passion for solutions.
We were the first agency to launch live reporting in the early 2010s and now we’re proud to be the first agency with AI integration into our ecosystem and reporting that’s raising the bar again on how data and technology can transform retail performance.
Our technology isn’t licensed from a third party and adapted to fit. It’s built around how field teams actually work, with data and reporting designed to turn what happens in store into decisions that grow sales.
We’re true believers that data and technology go hand-in-hand to be able to truly connect strategy, execution, and results in retail.
Storetrack CRM eco-system
enables us to build smarter field strategies
and deliver faster sales growth
Storetrack Admin: Deployment engine
Deploy the right people, to the right stores, with the right brief to get the best outcome.
- Auto scheduling and routing to optimise team utilisation
- Store-specific briefs to maximise opportunity
- AI-powered quality control to streamline checks, flag issues, and maintain high execution standards at scale
Storetrack App: In-field technology
Every visit is guided by store-level data and instructions, down to the SKU.
- Complete clarity of objectives in every visit
- Provide key data & information to identify the biggest opportunity and have data-led conversations
- Training, podcasts, and videos
- Order & track POS deliveries from our warehouse
Storetrack Dashboard: Live reporting
Your field program, visible in real time to identify opportunities and shape strategy.
- Live visibility of all activity with data and photos
- AI-powered insights to react to opportunities
- Connect external data for analysis and trends
- Bespoke dashboards allow our teams to derive insights and shape strategy to deliver more growth
Vision AI: New shelf intelligence at scale
We’ve exclusively partnered with Pensa Systems to bring Vision AI Australia.
An entire aisle done in seconds – quick, cost-effective, and accurate.
Image Recognition Trends Dashboard
Turning valuable insights in sales growth across category management, key accounts, and field teams.
Track shelf performance over time: share of shelf, facing counts, ranging compliance, and competitor presence, across manufacturers, brands, products, and categories.
Other products
The same tools that power our programs are available for your team to use directly.

Storetrack CRM SaaS
Our CRM is available to license for your business. Currently support suppliers and agencies across 15+ countries.

Data
Data feeds and dashboards to help your account teams make more informed decisions and influence conversations.

AI tools
Our AI team builds bespoke tools to empower teams to achieve more, get greater visibility, automate processes.
Latest news & insights
Explore our case studies, articles, and downloads
- News & Insights
It feels as though the catalogues have turned before the weather. This edition we’re reading the season in the promotional ...
- News & Insights
FMCG businesses have never had more visibility of their store estate, and yet in many cases, execution has never been ...
- News & Insights
About a year ago, we wrote about how CROSSMARK was embracing AI and what it might mean for the future ...
- News & Insights
Partnering exclusively in Australia with Crossmark allows us to bring the full strength of Pensa’s Vision AI to the AUS ...
- News & Insights
The brands gaining ground in Australian retail share a common characteristic: they are running their field programmes on real data, ...
- News & Insights
It feels as though the catalogues have turned before the weather. This edition we’re reading the season in the promotional ...
- News & Insights
FMCG businesses have never had more visibility of their store estate, and yet in many cases, execution has never been ...
- News & Insights
About a year ago, we wrote about how CROSSMARK was embracing AI and what it might mean for the future ...
- News & Insights
Partnering exclusively in Australia with Crossmark allows us to bring the full strength of Pensa’s Vision AI to the AUS ...
- News & Insights
The brands gaining ground in Australian retail share a common characteristic: they are running their field programmes on real data, ...
Contact us
Let's talk about your goals
Use the form to get in touch, or drop us an email if you need to send something through.
New Business
Pat.Servat@crossmark.com.au
General Enquiries
Hello@crossmark.com.au
Careers Team
Careers@crossmark.com.au