Maximising sales with speed to market, scale and flexibility. Using data insights for smarter strategies and targeted deployment.Learn more >
The increasingly competitive nature of the $100 billion+ FMCG environment, means it has never been more important to optimise products at store-level and maximise sales.
CROSSMARK is recognised in the industry for its flexible and customised approach to developing retail solutions for the FMCG sector and our team is entrusted to manage the most complex and demanding projects. We can execute national campaigns at scale and help maintain brand presence by making sure products have maximum visibility, are readily available on-shelf, are ticketed correctly, and field teams are deployed strategically using our intuitive live reporting software.
Our team has relationships with major FMCG brands and works closely with leading grocery, petrol, and convenience retailers, including Coles, Woolworths, Metcash, BP, Coles Express, and 7-Eleven.
All solutions are tailored to your requirements.
New specialist services are developed in collaboration with our client partners outside of these listed below.
CROSSMARK develops tailored solutions for our client’s needs, not the other way around. Gone are the days of the set-and-forget mentality; we activate how, where, when, and with what will deliver the best ROI and impact for your business.
We use our retail experience, data-driven insights, and your business' retail goals & strategy to design the best field strategy. Through our integration and partnership with your business that we build right from the start, continually improve, and evolve our programs with the changing retail landscape.
Channel and retail experts that drive superior brand and sales growth.
Data-driven plans and models supported by local history, retail footprint & strategic insights.
Leveraging our proprietary technology make it easier to work, more efficient & drive a better outcome in store.
There are so many ways to approach this channel, depending on your business' requirements we can develop models that suit your needs around commercials, flexibility, capability, and scale among other things. Our business intelligence (BI) team allows us to use data & insights to design a smarter way for faster growth.
The retail industry in the last two years has navigated through numerous obstacles, from panic buying and out of stocks due to supply chain pressures and labour challenges...Read More
Field sales is essential for building a product’s distribution, volume, and overall growth within independent retail channels, however in today’s highly competitive environment field representatives are expected to...Read More
The shift in shopper behaviour means it has never been more important for brands to maximise their online visibility...Read More
Anthony shares the secrets of planning a Successful Black Friday sales campaign and what you can do to create exciting offers that will appeal to customers once stores open their doors.Read More
Polly Yule discusses how retailers can implement ethical and sustainable practices for the ethical consumer in the ever-changing environment of the retail landscape.Read More
Following an extremely challenging year for Australian businesses, CROSSMARK Australia is incredibly proud to be recognised as one of the 2021 Best Places to Work.Read More