We help brands connect to shoppers and drive sales growth through faster, smarter field teams throughout Australia and New Zealand.
CROSSMARK specialises in delivering smarter field solutions that help brands grow faster and more efficiently, through data-driven deployment.
We're a market leader throughout Australia and New Zealand with incredible speed, reach and coverage. CROSSMARK provides a flexible and innovative approach to activating strategies in retail. We partner with our clients to increase their presence in retail and deliver sales growth for their business.
For over 100 years CROSSMARK has partnered the world's largest and most powerful brands in retail. We create bespoke solutions whether you’re looking for short-term tactical support or a long-term strategic program. With CROSSMARK, we're not just a service provider but a strategic partner for your business.
Exceed sales targets with a field marketing promotional blitz during peak trading season
By
CROSSMARK on 28 Nov
With retailers looking forward to capitalising on the holiday trading period, the biggest opportunities remain in-store...
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Impact of Technology and Data on Sales and Marketing
By
Andy Kirk - CEO on 17 Oct
In an interview with Retail World, CROSSMARK CEO Andy Kirk discusses the future of merchandising and sales.
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5 Key Trends Affecting the FMCG Sector
By
Andrew Bosco - Client Services Director (Grocery) on 9 Oct
As we approach the end of the year, a busy period for FMCG brands with heightened promotional and planning activity, CROSSMARK identifies the five key trends affecting our $100+ billion grocery sector.
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The emerging market of smarter shoppers in the hardware sector
By
Paul Gardiner - Business Development (Hardware) on 2 Sep
Australia’s $21 billion hardware and building supplies retail sector has grown steadily over the last decade...
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Managing live interactive store displays for consumer electronics brands
By
Anthony Di Francesco - Director of Client Service on 8 Aug
Since the arrival of online retailing, bricks and mortar retailers have had to work harder than ever to capture buyer attention...
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New Find-a-Rep service from CROSSMARK helps brands deploy sales teams more effectively
By
Luke Johnson - Director of Field Operations on 24 Jul
Optimising resources has never been more important for FMCG brands, with external forces pressuring margins it’s crucial...
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Meet the Team: Paul Gardiner, Business Development Manager (Hardware)
By
CROSSMARK on 19 Jun
We’d introduce you to one of CROSSMARK’s newest employees, Paul Gardiner, who's just joined to help grow our Hardware division.
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