Maximise your promotional days
Effective and efficient tailored solutions
The competitive dynamics of today’s retail industry requires speed, flexibility, and data-driven merchandising. We deliver best in class field support to drive in store purchases and deliver sales growth.
To design the right strategy it's important to factor in brand, retailer and category dynamics as well as geography, seasonality and other market factors.
We provide unmatched flexibility with complete freedom to flex up and down or turn on / off as required. Our systems allow us to deploy tasks with surgical precision to brief by banner, store or SKU.
Our field activation and merchandising solutions include:
Speed to Market Merchandising
Be in market faster & maximising sales and promotional days
Point Of Sale (POS) Activations
Display builds, towers, bins, SRTs, etc.
On Shelf Availability / On Shelf Issues
Live Fixture Tracking & Maintenance
Woolworths Compass Merchandising
We are recognized in the industry for our customized approach to developing retail solutions, and selected for the most complex and demanding projects across multiple channels including corporate grocery, independent grocery, mass & speciality, petrol & convenience, consumer electronics and hardware.
100% coverage of Bunnings stores in both Australia & New Zealand.
Web based reporting allowing our clients to view store photos and comments after every call.
Highly experienced Field Operations Managers in each state heading up a team of
90+ merchandisers trained on our clients’ expectations and measured against our KPIs to make sure the job’s being done right the first time.
Account management with the Bunnings Support Office.
A proven track record on completing relays in Bunnings by utilising CROSSMARK’s Speed to Market team
CROSSMARK is uniquely positioned in the marketplace with strong connectivity and significant influence throughout the “shopping eco-system” … from brands to retailers and consumers to shoppers.
Our solutions make an impact in store across a wide range of retail channels, as well as out of store through “live” and digital consumer engagement along the shopping journey.
In an interview with Retail World, CROSSMARK CEO Andy Kirk discusses the future of merchandising and sales.Read More
As we approach the end of the year, a busy period for FMCG brands with heightened promotional and planning activity, CROSSMARK identifies the five key trends affecting our $100+ billion grocery sector.Read More
Australia’s $21 billion hardware and building supplies retail sector has grown steadily over the last decade...Read More
Since the arrival of online retailing, bricks and mortar retailers have had to work harder than ever to capture buyer attention...Read More
Optimising resources has never been more important for FMCG brands, with external forces pressuring margins it’s crucial...Read More
We’d introduce you to one of CROSSMARK’s newest employees, Paul Gardiner, who's just joined to help grow our Hardware division.Read More