REDUCE COSTS AND IMPROVE SERVICE

REDUCE COSTS AND IMPROVE SERVICE

Save on labour and printing costs

ZERO PRICING ERRORS

ZERO PRICING ERRORS

Centrally Managed Pricing. Anywhere. Anytime!

ESL(A Division of CROSSMARK)

We are the exclusive partner for the world’s leading creators of electronic shelf labels, Displaydata, in Australia and New Zealand.


Over the course of our 7 year working partnership with Displaydata we have developed an unmatched range of services to enable retailers to deploy and benefit from their ESL solutions. This end-to-end service involves far more than just the technology and includes everything from initial business case expertise and feasibility through to installation, helpdesk support and in-store maintenance.


As the pre eminent supplier of support services to retail in Australia with over 3000 staff across the country, our partnership with the world’s leading ESL manufacturer has made CROSSMARK’s ESL SOLUTIONS the first choice for major retailers developing in this area. 

BENEFITS

ZERO PRICING ERRORS

Change any number of labels, on any shelf, anywhere, at any time, with 100% accuracy. Ensure prices are consistent across stores, online, and in advertising media.

GROW SALES AND PROTECT MARGIN

Execute label changes to react to market conditions, price match competitors or launch promotions to target their campaigns.

REDUCE COSTS AND IMPROVE SERVICE

Labour savings can be big; many retailers reinvest savings in improving customer service. Paper and printing costs are also eliminated.

DELIVER CENTRALISED CONTROL

With prices, descriptions, sources and pack sizes all subject to frequent change, there’s plenty of scope for error in a paper environment.

IMPROVE CUSTOMER ENGAGEMENT

Fully graphic labels allow a wide range of data to improve customer interaction. Brand logos, loyalty program symbols and product imagery engage the customer.

GIVE YOUR SHELVES AN EDGE

Retailers invest millions in POS/ERP systems, big data, and digital marketing, yet still rely on paper shelf labels. Is it time to go digital?


FEATURES

Displaydata’s ESL solution comprises easy-to-use software at your HQ that allows you to see the status and create and change the templates for every label across your estate.

When you make changes, the data is sent over the web to your stores. Here, small and unobtrusive wireless communicators send the data wirelessly and securely to each label.

Our solution supports full two-way communication, with labels confirming that changes have been made, their battery status, temperature and much more.

The industry’s clearest, most colourful and eye-catching displays.
Single server at HQ running central management software.
Wireless communicators in store covering up to 4,600 square metres and 200,000 labels.
Secure network operating in the sub-1 GHz frequency, delivering uncompromising security while all data is encrypted and transmitted behind the firewall.

CUSTOMERS

CO OP DENMARK

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SEARS USA

ORANGE

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T-MOBILE

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KAUFLAND GROUP

B&H PHOTO VIDEO

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SOLUTIONS

We distribute Displaydata’s enterprise electronic shelf label solution in Australia and New Zealand. We can help retailers build their business case and plan for an initial and subsequent deployments, and support all aspects of those deployments

Business case input and support

Business case input and support

Deployment planning and project management

Deployment planning and project management

Displaydata software set-up

Displaydata software set-up

Data cleansing

Data cleansing

Label template design

Label template design

Displaydata hardware installation

Displaydata hardware installation

Fixturing solutions

Fixturing solutions

Warehousing of Displaydata hardware

Warehousing of Displaydata hardware

Helpdesk support

Helpdesk support

System health monitoring

System health monitoring

Replacement of damaged labels

Replacement of damaged labels

Refurbishment of labels at end of life

Refurbishment of labels at end of life

RETAIL BLOG

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CONTACT US

CROSSMARK HQ +61 2 9439 1233